Golfers needed better UI, map quality, resources and streamlined user flow in a golf companion app

Role & contributions

I stumbled across the need for this app after getting decent enough at golf to start keeping score. I interviewed golfers to get a clear picture of pain points, then handled everything from sketching out rough ideas to creating the first round of final designs. My goal was to make sure the app really fit what golfers were looking for and made their experience better.

Impact

Teestack aims to give golfers more control over their game by offering 3D course maps, easy tee time scheduling, and course-specific merchandise.

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Identifying the problem

Existing golf management tools lacked integration and flexibility, making it difficult for golfers to fully manage their game, track scores, and utilize course-specific features.

Research showed that golfers were frustrated with the lack of comprehensive tools to manage their game, leading to a need for a more integrated solution that could enhance their overall experience.

Outcome

The concept envisions a platform that enhances the golfing experience by providing advanced tools and flexible features, leading to increased user satisfaction and engagement.

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Takeaways

This project emphasized the importance of creating a flexible and integrated user experience that caters to both casual golfers and dedicated enthusiasts. Collaboration with a cross-functional team was essential in developing a concept that meets diverse user needs and enhances the overall golfing experience.